Inland magazine - private mailing card

Spent some time and made an album page for this artifact tonight.
Here's what I found out about the Inland Magazine.

The Inland Magazine (originally called The Inland Monthly Magazine), was founded in March 1872 with Miss Mary Nolan and Mrs. Charlotte Smith, as editors and proprietors. During the first half year of its existence each number contained forty-eight pages of selected literary items, reprinted English stories, society gossip, “write-ups” of business men and commercial firms, lithographic portraits, local biographies, etc. In July, 1872, Mrs. Smith became sole proprietor and enlarged The Inland to sixty-eight, and later on, to one hundred pages, and original articles only were used. The Inland was described as “the most intellectually democratic of the St. Louis magazines; its contents ranged from the most profound and scholarly papers on philosophical, scientific and historical themes, down to the most worthless love stories and society personals “ (The Encyclopedia of the History of Missouri by Alexander N. De Menil, 1901).

According to the History of St. Louis City and County by John Thomas Scharf (1883), the magazine eventually moved to Chicago where it ‘died’ in 1878-79, but this card would indicate otherwise.

This card promotes a souvenir album of the ‘Great St. Louis World’s Fair’ which dates the card to approximately 1904 or shortly after.

Here's image of an early issue.



(Source: www.stlmediahistory.org/index.php/Print/PrintPublicationHistory/inland-monthly)